More industries are looking to be part of a Green Solution

 

The question that is asked daily in businesses across the globe is;

How do we help our business become green?

 

When it comes to printing posters, one must consider all aspects,

including the inks, chemicals, adhesives, solvents, packaging, transportation,

delivery, and then the disposal and recycling of the old posters.

Worst yet only 30% of posters make it up and at what lost of marketing cost.

 

How long can material stay relevant before a new poster needs to be sent out?

Common sense suggests that using fewer resources on a daily basis

to deliver messages with energy-efficient digital displays is a more green solution than traditional paper-and-cardboard methods.

 

Does the energy required to operate displays outweigh the energy resources required to design, print, deliver, and install new signage on a monthly or quarterly basis? An extensive study of digital signage carbon emissions compared with traditional signage shows that the carbon consumption of a digital display is 7.5 percent lower than a traditional poster package.

 

A single screen can effectively replace alternatives that require thousands of pieces of paper, hundreds of gallons of fuel, and the energy consumed by hundreds of hours of personnel resources over a short period of a year.

From this, we can infer that a digital signage network is indeed likely to be a very green solution relative to existing approaches.

 

Conclusion

Digital Signage now dominates consumer expectations and, in turn, store investment plans.  

 

Importantly, in almost every instance, compared to static or traditional advertising signage,

digital signage does a superior job of

attracting and maintaining the attention

of the vast majorities of audiences.