Static posters and displays no longer have the cut through to have a real impact on customers when promoting messages.

 

Replacing static posters with digital signage means you can deliver any message, any time.

 

That one space that used to occupy a static poster can now show hundreds of marketing messages to upsell, offer suggestion, sell excess stock or promote an upcoming event or offer.    Whatever you want it to do it can !

 

Compared to static or traditional advertising signage, it is more effective as the movement attracts attention encouraging the customer to interact with the screen.

 

Digital signage is a far superior form of targeted advertising and display, thus further increasing its desirability and effectiveness.

 

Digital signage enables vendors to change out the messages more quickly and to target specific viewers much more effectively than traditional forms of advertising.

 

Poster and sign printing, distribution, installation, damage, removal, and discarding costs can be huge, especially on a regular and frequent basis.

 

Plus, the costs of delivering signs to various locales and the long time frame required to change out an existing sign can be additional reasons to seek advertising alternatives like digital signage.

 

Wastage of paper and related items in the “traditional” signage business is another important concern that digital signage addresses.

 

It also allows advertisers to avoid the clutter and waste of traditional paper signs.

 

In these days of “green solutions,” it proves to go a long way.